How to nail the prep trend

Varsity is en vogue. Enroll for a new term in bold checks, preppy knits and uniform staples that will transport you back to school with a bang. Whether it’s back-to-school muscle memory or simply the start of a new season, September always feels like a fresh start no matter how old you are. We may have swapped brand new pencil cases for A+ collegiate style, but that new term, new you feeling still stands. Here’s how to style the new college classics to guarantee your place at the top of the class ...

The Key Pieces


Guarantee straight As with four key pieces: a logo sweater, a structured blazer, loafers and anything plaid. Wear together for a 10/10 preppy outfit or separately for a more subtle take on the trend. These pieces stand the test of time and work beyond the collegiate aesthetic making them great investments to add to your wardrobe. Everyone needs a tailored blazer to smarten up a look and a cosy sweater will never be left unworn - especially in the UK.


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School's Out!


From Sex Education to iconic off-duty Diana moments in The Crown, varsity apparel is cropping up everywhere and we can’t get enough. Hailing from high school Americana sportswear, the collegiate, varsity, preppy (whatever you want to call it) trend is this season’s queen bee of style. Keeping it kinda sporty, kinda preppy is our favourite way to style the trend, mixing retro inspired jerseys with smart shirts, pulling the collar out from underneath and adding a tennis skirt.


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Queen Bee


From college cardigans and sweater vests in rugby stripes to vintage ripped denim and joggers, the varsity aesthetic can be dressed up or down. Be Cher from Clueless in matching sets or Blair from Gossip Girl in letterman jacket feat. alice band combos. When you find the perfect balance between after-school slouchy and studious smarts you’ve cracked the collegiate code.


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