1. Home
  2. Editorial
  3. Fashion
fashion 

What to wear on a summer holiday

Nothing beats a summer holiday. Sun, sea and so many adventures - we can’t wait. Pack your best looks for those long-awaited dates in the diary and start counting down the days to paradise. Make a splash in resort ready swimwear, score free drinks in a linen two piece and smarten up for the final supper. Ready? Let’s pack.


Shop Holiday Shop

For post-siesta strolls into town, only a low-key and lightweight outfit will do. Sure, you snoozed through the blaring midday sun, but cotton and linen are still major players in 30-degree heat. A polo shirt paired with chino shorts and boat shoes is an essential ensemble to have on hand. Casual enough for early evening exploration and smart enough for spontaneous dinner plans.


Shop Polo Shirts

Impress the all-inclusive breakfast buffet in a playful day look with a strong OOO attitude. The key elements are a graphic tee, board shorts, box fresh kicks and a hat to hide your jetlag bags. Before you seize the day, fill up on croissants, fresh juice and eggs to cement your holiday state of mind. A carefree vacation needs a carefree look to match, and we think we’ve nailed it.


Shop T-Shirts

T-shirts

Beach and wait-and-see days call for versatile outfits that can adapt to last minute change of plans. For long stretches spent at the beach we always advise packing a few extra pieces. Go from am - pm with ease thanks to a fresh pair of shorts, a checkerboard cotton shirt and your smartest slides. Who wants to go back to the hotel to change? No one. Hack the itinerary by bringing key staples to sunbathe with you.


Shop Shorts