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Editorial
Not that you ever needed an excuse to treat him before but now you really don’t. Welcome to our essential non-essential collection, your no.1 destination for ‘just because’ gifts for your little man. He doesn’t necessarily need another shirt but, boy, does he want one! So, if he’s got his heart set on a brand new beanie hat or you want to spoil him to another winter coat, go ahead and treat him. In these strange times finding joy in the little things is important so if spoiling him with clothes he doesn’t need makes him smile, we say - go ahead!